Foundations of Design Research

After months of hard work, we are very excited to announce the publication of Foundations of Design Research on The course content was written and developed by Andy and his friend and colleague Peni Acayo. We are thrilled with the experience and results and excited to share our expertise with the world.

The course description:

With design research, designs are more meaningful and effective because they are grounded in a real-world context. The goal of this course is to introduce the process of design research and to help designers understand how critical it is to being able to develop great designs. Authors Peni Acayo and Andy Schwanbeck walk you through the various types of research (primary vs. secondary, quantitative vs. qualitative, etc.) so that you get a sense of which are appropriate for the job at hand. They also introduce research tools, planning considerations, and frameworks for presenting your results, such as personas and infographics. Plus, find out how research can directly inform your designs, using generative research, user testing, and rapid prototyping.

Topics include:

  • Using research to add value and credibility to design work
  • Understanding the different types of research
  • Choosing research tools
  • Creating a research plan
  • Presenting research
  • Using research to begin the design process